Launching Superscape 2016

September 28, 2015, 7:30 pm

Ankersaal, brotfabrik wien

Absberggasse 27, 1100 Wien

Lauching Superscape 2016

The launching of Superscape 2016 presents the key focuses of content, discusses prospective positive issues, and thus opens up the submission phase.

In Superscape's second edition critically scrutinizes conventional patterns of home-living and housing, ventures on creative experiments, and within a time horizon of fifty years looks for innovative solutions for the ever-changing needs of city dwellers.

Detailed information on the eligibility requirements, the application procedure and other relevant points can be found in the Call for Entries for Superscape 2016


Keynote: Oona Horx-Strathern

Talk with Christoph Thun-Hohenstein, Daniel Jelitzka, Klaus Kada, Oona Horx-Strathern

Moderator: Franziska Leeb

Biography Oona Horx-Strathern

Oona Horx-Strathern was born in Dublin, Ireland in 1963, and grew up in Notting Hill, London. Her interest in visions for the future started early with extensive childhood travels including a pioneering overland trip in a Landrover to India in 1965 to visit Le Corbusier’s “gift to the future”, Chandigarh and the Taj Mahal. I went to London’s notorious Holland Park Comprehensive School,  the first purpose built “forward thinking” comprehensive. In 1985 she graduated with BA Hons in Human Geography from Bristol University where my dissertation was on the futurist architect and visionary Le Corbusier, entitled, “Le Corbusier: Utopian or Optimist?”

Following a career in print journalism for many different publications including Arts Review and The Observer newspaper, Horx-Strathern became a writer / researcher / assistant producer for Central Observer Television – working on the pioneering show “Go For Green”, a lively weekly environmental news programme. Later as a trend consultant for Trendbüro in Hamburg she worked for companies such as Beiersdorf, Unilever, and Philip Morris, reporting mainly on lifestyle trends ranging from packaging and philosophy to the role of women and men in society and the changing image of beauty. Since she moved to Vienna in 1999 and established the Zukunftsinstitut Horx here, she has consulted Libro on trends from London, Meinl on an international coffee bar concept with top designer Tom Dixon, and worked as a consultant on the lifestyle drink VERY.

With her futurist husband Matthias Horx and their two bilingual sons she lives in the Future Evolution House in Vienna.

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